Pure Vehicle Leasing - Web Design & Build &
Brand New Startup, PVL, Required A Custom Leasing Framework Designed & Built From Scratch
Not only did the site need to look great and work seemlessly but it also needed to communicate with multiple datasources and APIs like cap hpi, Car & Driving and the clients CRM system.
A Glossy New Website With Seemless Integrations
PVL front end was designed for the best possible user experience and has resulted in a very low bounce rate and high conversion rate. However it's the back end that we are most proud of with multiple key integrations and usability for the team at PVL.
- Built With
What Impact We’ve Had
Manufacturers to choose from
Live prices on site
Dynamic Search Options
Eight-thousand four-hundred and twenty-six cars. That’s a whole lot of choice for someone who just wants a runaround commuter. We designed and built a dynamic search function that helps users find the exact car they’re looking for using either standard filters or a four-step wizard.
- User friendly Interface
- Search By Make & Model
- Search By Leasing Term
- Filter By Body Type, Door, MPG etc
- Sort By Price & Popularity
- Toggle Pricing Between Personal & Business
- Save Car To Showroom
Images, Videos, Features, Pricing & Spec All On One Page
We wanted all the information to be as clear and detailed as possible for the user to find their perfect deal. These pages are helpful to the user and have assisted in the number of conversions the site has gained.
- Leasing Terms Price Calculator
- Emphasis on Imagery
- Add To Showroom
- Ability To Add Videos
- Car Reviews From Car & Driving
- Vehicle Spec & Optional Extras From cap
Custom Deal Manager
Pure Vehicle Leasing’s new website generates incredibly qualified leads because it allows the user to customise their deal and select precise leasing terms before they submit an enquiry. That means PVL’s team can spend less time selling and more time closing!
- Add custom deals
- Multiple terms
- Expiry dates
I have to say Digital Impact has done a great job it looks stunning even if I do say so myself - award winning.
Ben Lawson - Pure Vehicle Leasing